The New Features in FB Ads Manager App

New highlights in the Facebook Ads Manager App make building ads on mobile more convenient!

The ad-creation tool has five new highlights, including the capacity to incorporate overlays, stickers, logos and others.

Facebook just gave advertisers more creative tools for building ads right from their telephones by means of the Ads Manager app.

While making a promotion on a mobile device, brands would now be able to incorporate text overlays, stickers, logos or color filters. There is additionally a picture cropper and a text policy checker that will caution the advertiser if the amount of copy in the ads surpasses Facebook’s advertising guidelines.

“These new creative tools enable you to make and edit ad images specifically from the Ads Manager application, sparing time and exertion,” says Facebook on the Facebook Business blog.

Launched in 2015, Facebook’s Ad Manager application was joined with its ad-creation tool (once in the past called Power Editor) in September of a year ago. The organization has kept on working out the Ads Manager application, most as of late including innovative revealing measurements and A/B ad testing capacities prior this year.

#All the images credit from Google Images.

Boost Your Digital Marketing Strategy By Using Storytelling

What’s your key center when you approach making social media posts for your business?

You have to catch your audience’s attention rapidly, and persuade them to associate with your image. Also, one ground-breaking approach to do that is by recounting a story.

Viable stories start the arrival of oxytocin in our brains, which can build trust in a circumstance, and the storyteller in the meantime. Stories additionally evoke feeling, and enthusiastic reactions can affect buy purpose than an advertisement’s genuine content.

Given this, you ought to look make your social media posts in light of a story. You can do as such more adequately when you know your audience, and you outline the story and start to best impact them. Use visuals, keep it organized, and include action-oriented details.

Lastly, with a specific end goal to have the greatest effect, use data to make your story both exact and human.

Wagogo as a Top Digital Marketing Agency Malaysia, we would like to give a few hints on the most proficient method to consolidate stories into your social media strategy in the infographic as below:

6 Statistics Of Digital Marketing In 2018

Digital Marketing is so common today. Businesses use digital channels like social media, Google search, email and sites to interface with their present and potential customers. Marketing has dependably been tied in with interfacing with your audiences in the correct place at the perfect time. You have to know the most recent insights and patterns of digital marketing, with the goal that you can connect your target audience.

THE 6 STATISTICS OF DIGITAL MARKETING IN 2018:

Firstly, watch out for digital marketing trends, discover the most famous online exercises and apply them in your digital marketing campaign. As per Smart Insights, social media and video views are the two most mainstream online activities, together representing in excess of 33% of all internet time.

If you are pondering which social media platform is the best channel for your digital marketing campaign, first you have to know who is your target audiences. There is distinction somewhere in the range of B2C and B2B for social media marketing. With the reference to Smart Insights and Clutch, 2017, Facebook gives the most elevated social incentive to B2C (96%) while Linkedin gives the most astounding social incentive to B2B (93%). (Barring China’s internet based life).

Top 3 highest social value for B2C: Facebook (96%), Youtube (82%), Twitter (77%)
Top 3 highest social value for B2B: Linkedin (93%), Twitter (83%), Facebook (82%)

After you chose the correct social media platform, you begin to consider what sorts of content to make for your audiences. Written articles (27%), recordings (26%), and pictures (24%) are the three most captivating contents via wsocial media (Smart Insights and Clutch, 2017). Video will make up 80% of shopper online activity by 2020 (Animoto, 2017)

84% of Marketers overall say they would dispatch no less than one influencer battle inside the following a year (Smart Insights, 2017). It is a smart thought to include influencer advertising in your digital marketing campaign to connect more audiences, as the influencers have substantial fan base and high crediblity. 70% of teenage YouTube supporters trust influencer feelings over conventional famous people (Google, 2016).

Upgrade Your Digital Marketing Campaign with Wagogo Innovative

Wagogo Innovative , a digital marketing agency in Malaysia, prepared to provide your digital needs to influence your brand to emerge among the others! Give us a chance to assist you with the arranging and execution of your digital marketing campaign. Wagogo gives a key and synchronized 360-degree approach, concentrating on creating,distributing and amplifying significant and consistent content to an unmistakably characterized crowd. Ask with us today!

Why Digital Marketing Is Important In The Future?

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Digital Marketing is the FUTURE?!

  • There are various reasons about why businesses are currently gradually moving towards digital marketing or online marketing. The best reason is that digital marketing strategies are a more reasonable choice as far as cost in contrast with other marketing choices. Take email marketing for instance which is a piece of digital marketing. Small businesses can undoubtedly enroll the assistance of a digital marketing firm, without pouring in much money, or procuring an in-house group to execute the marketing strategy.
  • Another motivation behind why digital marketing is a good option for businesses is a result of its broad reach. The web has transformed every one of us into worldwide residents; it interfaces individuals from over the globe effortlessly and cost-productively. Take social media for instance, individuals all things considered and from all kinds of different backgrounds have a social media account where they take after brands they like, investigate new content and things, interface and complete significantly more. Having a powerful online life procedure (which is a piece of digital marketing) can help businesses to advance or promote their content to a more extensive group of onlookers for lead catching. You more likely than not go over Facebook crusades by various brands and organizations some time or other while looking through your newsfeed.

wagogo digital marketing

What do businesses need for Digital Marketing?

  • There are such huge numbers of various digital marketing strategies that you can use, however, there are a few fundamentals that all businesses need to run an effective online marketing campaign, such as an expert site, a solid social media presence and following, and a business email. Blogging is additionally a smart thought for businesses to build their image acknowledgment. However, keeping in mind the end goal to have a powerful blog or site, a business needs to focus on two things – website design and content. The website design should be easy to understand, responsive and have high usefulness. The content should enthusiasm, engaging, SEO advanced and intelligent, with the right amount of graphics. An ugly website design or excessively or too minimal content can support the skip rate of a site.
  • Keeping in mind the end goal to maintain a strategic distance from such bumbles, you have to enlist an expert or a top digital marketing agency like Wagogo Innovative to do it for you. Beside the danger of bumbles, obtaining the administrations of another firm for digital marketing will spare you the inconvenience of looking into the most recent patterns and reading up information about content creation, digital marketing and online marketing strategies.

5 Steps To Get More Facebook Followers

Nowadays, followers of Facebook page is playing an important role as they can make and decide your brand either getting more popular or not.So now, let us show you how to get more followers in Facebook in only 5 steps:

Step 1:

Identify your audience who will be fans of your Facebook page.. Once you’ve recognized them, create a saved audience in Facebook ads platform for this group.For example: If you are selling dog’s products, then target those audiences who like about dogs, follow others dogs’ pages and anything that assist you to target dog owners.

Step 2:

Set up your Facebook page and finish all the apropos information. Instagram page is necessary too since you can get a lot of collateral benefits from your activities on Facebook. For example: your Facebook achieved 250K followers and Instagram achieved 30K followers in a similar time without extra exertion.

Step 3:

Discover what your audience is engaging with. Concentrate your audience conduct, what they most likes and shares. For example, if you see people connect with cute dog picture at a high rate, then you’ll need to source more post on this. Post min 4-6 times each day to make your page looks alive.

Step 4:

Spend a little amount to boost every post you publish.

Small tips: Picture will get most engagement: like, love, laugh and etc; Video will get a lot of views but less actions. Then is update and connect shares post. Invest much time into picture post first.

Step 5:

The reason behind why boost every post is because you’re searching for the exceptions with regards to cost per commitment. Some post can cost cheap per engagement yet some cost path higher than you expect. As you skim the information, locate the potential post, at that point you can return to those post and boost them with more budget.

In case that you still not understand and don’t know what to do, you can always look for us. As a Top Digital Marketing Agency Malaysia, we can help you with our professional team and service.

DOs & DON’Ts In Facebook Marketing

Wagogo Innovative as a Top Digital Marketing Agency Malaysia, we are here to advise you what must do and what should avoid when doing Facebook Marketing:

The DOs:

  • Use a recognizable profile picture. Choose shrewdly on profile picture,as being unmistakable is imperative to get found and “like”.
  • Put cover photo,pinned post and “call-to-action”button.Make beyond any doubt these three things appeared on page to maximize engagement in conjunction with marketing campaigns.
  • Post during strategic times a day.The best time to publish post may fluctuate for various business nature and posting purpose.Find your best time to pick up the best click however and share rates.

The DON’Ts:

  • Leave your FB page “About” area blank.It is one of the primary spots people will look when they’re landing your page.Make beyond any doubt you put important data about your organization or company.
  • Post too often.Don’t overpower your adherents by posting more than 2 times for every day. Spend additional time on making brilliant FB content.
  • Be low to respond. 42% of buyers who complain on social media expect a maximum 60mins reaction time. Be fast reaction or set an auto-response message in informing rather than ignore them since it will just make anger or disappointment.

Statistic Of Digital Around The World In 2018

Nowadays, It may come as no surprise that the marketplace has become increasingly more digital as technology continues to evolve. The advantages of digital marketing are becoming more and more every day. More and more consumers are researching and buying products online.

So how do you reach these consumers? It’s…. DIGITAL MARKETING.

More and more small businesses are implementing digital marketing tactics to effectively reach and engage their target consumers online. Digital marketing tactics has proven to be the most cost-effective way to reach potential customers.

Don’t know how to reach to your specific target audiences? +

Don’t worry, Wagogo as a Digital Marketing Agency, we may help you! Contact us now!

5 Ways To Stay Ahead With Digital Marketing

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Technology nowadays has changing the way we do business and also effect on digital marketing.In fact, it has brought digital marketing far and its future looks splendid. Here’s some ways which you can remain ahead with Digital Marketing:

1)Attend Digital Marketing Conferences As Much As You Can

To increase new information, investigate, create new ideas and request advise from specialists in digital marketing, you should join those conference of Digital Marketing Specialist Malaysia. This will assist you with enhancing your strategies, keep away from rookie mistakes, and get critical presentation to the front line innovation nowadays.Compared with your competitors, you will know how to use it effectively and apply this in your advertising method.

2)Keep In Track Of Your Progress

Digital Marketing Malaysia

You should consider about checking your progress by archiving all measurements, documents and feedback that you’ve made so far from the recent months. It will assist you with analyzing and decide on which strategy had helped your position and which technique should you take out to avoid loss of sales. Following your prosperity won’t just let you indicate what you can offer however figure out what you can at present progress.

3) Join A LinkedIn People

Digital Marketing Malaysia

You have to connect with the correct people to help your company’s deal. In this way, you should join a LinkedIn group wherein you can stay in contact with them that will assist you with improving your techniques further. Beside that, you can easily find virtual coaches in this gathering and this is a good platform for you to make a decent profile about your organization and accomplishments.

4)Determine Your Weakness

As much as you needed to focus your best assets, you should focus on your shortcomings.Distinguish your shortcomings and enhance it into digital marketing. It will assist you with developing other innovative marketing strategies also. Always remember that even a single weakness can convey great loss to the company. So work on it and continue learning.

5)Keep On Networking

Finally, as what we’ve specified above, you should keep associations with the correct people. Hence, you should continue networking and build strong relationships with people that can assist you with enhancing your business. Beside that, networking will  assist you with new ideas that you’ve never heard and fused it in your own business. Since you know how to remain ahead in digital marketing, you should begin making a strategy now. You will see the subtle changes in your business marketing, and bring better outcomes.

Remember these tips, and you’ll work your way up and have the edge over your rivals.

What Is The Best Time To Post On Facebook & How?

social media marketing malaysia

The BEST TIME to post on Facebook:

Things To Be Considered:

1)Know Your Audience

What is their demographic and behaviour to social media?How old are them? Where do they live? What’s their drive like? What’s their job? What are their difficulties and agony focuses? What social media platform they use? Where they scroll their social media, phone or computer?

As a digital marketing consultancy Malaysia, we would like to advise that those are the kinds of inquiries you have to figure out to make sense of the best distributing plan. Our manual for creating audience/client personas will walk you through each progression of this essential exercise.

2)Test Similar Content On Different Time

As any good experiment, you are required to do and test the same things with different ways to get the accurate result. So same like do postings on the social media. Then you’ll only know which time for postings could bring the best result.

3)Location

In case you’re situated in the PST time zone and have followers in the EST and GMT time zones you may discover posting at 8 a.m. PST works best since it hits the workday in both different locales.

In the event you have a global social media you could create different social media handles for different regions, and also you could schedule your postings throughout for 24-hour engagement.

4)Use The Correct Tools

You must use the right tools to schedule your postings. From a single dashboard you can post to the greater part of your social channels and utilize worked in investigation to see which times yield the best outcomes. When you have that data you can plan every one of your posts during those periods.

Digital Marketing Buzzwords in the Real World

“Are you a unique visitor?”

” What does SEM stand for?”

” Have you ever had data leakage?”

Ermmm…Do you know the answers for the questions above?

@Tealium takes these questions at San Diego. Let’s hear what people said in this funny video that exposes how digital marketing and tag management terminology plays in the real world.

Video credited to @Tealium.

 

If you’ll like to know more about Digital Marketing and understand how could Digital Marketing help your’s business, please do not hesitate to get in touch with us. We can help you to streamline your business online. We provide proficient SEO, SEM, Social Media Marketing and Display Advertising because we are the best digital marketing agency Malaysia.